Taiwan – how reading habits are changing

With so many changes in the past months, people are finding ways to support their well-being, one of the top activities being reading. How about e-books?

We asked 1,000 Rakuten Insight respondents in Taiwan about their reading habits and how these have changed during the coronavirus outbreak. Here are the results:

Related Articles: Taiwanese consumers online shopping behaviour during the pandemic, Impact of COVID-19 on consumer behaviour

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