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With our localization expertize, quality respondents recruited through our locally-managed proprietary online panels and local partner networks, and flexible customization to meet our clients’ specific needs, you have the ultimate turnkey solution for conducting research in the rapidly expanding Asian markets.
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News & Topics
Snapshot of TikTok/Douyin usage in Singapore and China
What are users’ major concerns when using TikTok/Douyin in SG and CN? Our latest survey in partnership with TAG|R reveals that the majority of users in both SG and CN are concerned with the time they spent on the app.
Journal – September 2020: If ever there was a time to know who your customer is – this is it!
During this period, Rakuten Insight has conducted various research in APAC, UK and the US to compare how people are responding to the corona virus pandemic. We have been publishing our key learnings, and identifying how consumer behavior is changing, as countries started to emerge from lockdown, whilst giving our opinion on the Next Normal.
The Next Normal – Covid-19 Consumer Survey 2020 SG & MY
In the fight against Covid-19 many governments have imposed stringent protective measures, forcing most consumers to change their lifestyles and habits until the situation improves. Brands not only face a tremendous challenge to cope with new demand shifts and operational restrictions, they will now need to also understand the new consumer norms and reposition themselves to better connect with their audiences as we emerge into the next normal.
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