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ParcelMonitor.com: Free shipping on consumers purchasing decisions

Originally published on Parcelmonitor.com, 15th November 2021. The word “free” has a timeless appeal. This is also true of the phrase “free shipping” — at least for anyone who shops online frequently. Free shipping has consistently been proven to be one of the top purchasing factors among millennials. But how can free shipping influence consumers’ purchase decisions?

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India: Putting the Emotion into Electric Vehicles

The Electric Vehicle market is anticipated to become a key future battleground with huge potential for growth. Rakuten Insight conducted a survey in India, with the aim to understand consumer awareness, attitudes and expectations from Electric Vehicles.

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Snapshot: Retail Insights

In normal times, understanding the retail landscape across different markets is challenging enough, let alone during a pandemic. COVID-19 has impacted consumers as well as researchers, trying to monitor behaviour across the globe, from their homes. It is now more tempting than ever to make sense of data through one’s own lens.

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