Asian cities turn off the lights for Earth Hour

It is evident Mother Earth is not feeling so well these years. We see extreme weather with record high and low temperature in different parts of the world. Earth Hour, which is on March 30 annually, is a movement to inspire change.

The following is from its website (https://www.earthhour.org/what-is-earth-hour):

It is a symbol of unity. It is a symbol of hope.

It is a symbol of power in collective action for nature.


We checked with our panel members on their take on Earth Hour and returned with some insights.

Survey Details
Markets: Age 16+ in Japan, China, Hong Kong, India, Malaysia, Indonesia, Singapore, Philippines, South Korea, Taiwan, Thailand and Vietnam.
Sample Size: 81,503 across all countries
Methodology: Online Survey using Rakuten Insight proprietary panels
Timing: Mar 3 – Mar 31, 2019

Media Contact
Marketing and Communications Group, Rakuten Insight
Email: rig-info@mail.rakuten.com
Phone: +81-50-5581-1710

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